SOCIAL MEDIA MANAGEMENT

Social media management in Harrogate

Keeping your social media up to date takes more than finding something to post. You need useful ideas, the right images and time to bring it all together.

I help businesses plan and create social content that reflects what they do and gives people a reason to pay attention. Based in Harrogate, I work with businesses in Knaresborough, across Yorkshire and further afield.

There’s usually more to share than you think

A finished project. A question customers keep asking. Something your team does every day that people outside the business never see.

These are often the starting points for better social content. I’ll help you turn the work already happening in your business into posts that feel relevant and recognisable.

The aim is to keep your channels active with something worth saying, in a voice that sounds like your business.

What I can help with

Content planning

A practical plan built around your services, projects and priorities. We can make room for timely updates while keeping a steady flow of useful content.

Post writing

Clear copy that suits the platform and the people you want to reach. I can turn rough notes, project details or an idea into a post ready for review.

Images and short video

I can work with your photographs, branding and existing footage to create social assets. We’ll identify any gaps so you know what would be useful to capture.

Scheduling and publishing

Once content is approved, I can schedule and publish the agreed posts. You’ll know what’s going out without having to organise every update yourself.

Performance reviews

I’ll look at the response to your content and use it to shape the next plan. The useful question is what people are engaging with and whether it supports your business.

A plan you can keep up with

Your social media should fit how your business works. If you’re regularly on site, quick project photos might be easier to supply than polished videos. If your services take some explaining, useful answers and examples may do more than another promotional graphic.

We’ll agree how you send updates, who approves content and how far ahead we plan. Customer messages and comment replies can be discussed separately, so it’s clear who handles them.

How we’ll work together

  1. 1. Get to know the business

    We’ll review your channels, audience and the kind of content you’ve shared so far. I’ll ask about the work you want to show more of and the questions your customers ask.

  2. 2. Plan and create

    I’ll prepare the agreed content using your updates and assets. You’ll have the opportunity to review it before publication.

  3. 3. Keep it moving

    As new projects and ideas come in, we’ll keep the plan current. I’ll review what’s getting a response and adjust the content accordingly.

Questions about social media support

Which platforms can you help with?

We’ll choose the channels that fit your audience and the content you can realistically support. Facebook, LinkedIn and Instagram can each have a role, but you don’t need to use all of them.

Do I need to supply photographs?

Your own photos usually give us the strongest sense of the business. I can work with what you already have and suggest simple things to capture as you go.

Will I approve posts before they go out?

Yes. We’ll agree an approval process so you can review the content and flag anything that needs changing.

Does this include paid advertising?

Paid campaigns are a separate service. We can discuss them alongside your regular content if there’s a reason to use both.

KEEP YOUR BUSINESS VISIBLE

Let’s give your social media some attention

Tell me which channels you use, what’s taking up your time and where you’d like some help. We can put together an approach you can manage.

Talk about your social media